Winuall

Winuall

Winuall

Moving paper-based education online

Moving paper-based education online

Tools: Figma

Tools: Figma

500,000+

500,000+

Userbase

served

Userbase

served

1

1

Design System

Built from Zero

Design System

Built from Zero

4

4

Product

Shipped

Product

Shipped

The Problem

The Problem

The Problem

COVID broke Indian education overnight. A huge amount of teaching; especially outside major cities ran on paper. Notebooks, printed papers, physical submissions. When classrooms closed, that had nowhere to go.


Winuall was the bridge: get paper-based coaching institutes online without assuming anyone involved was comfortable with digital anything. We worked with institutes each serving thousands of students, all of them rooted in decades of traditional methods.

COVID broke Indian education overnight. A huge amount of teaching; especially outside major cities ran on paper. Notebooks, printed papers, physical submissions. When classrooms closed, that had nowhere to go.


Winuall was the bridge: get paper-based coaching institutes online without assuming anyone involved was comfortable with digital anything. We worked with institutes each serving thousands of students, all of them rooted in decades of traditional methods.

The decision

The decision

The decision

The interesting problem: the same system had to serve teenagers and their teachers, and those two groups want opposite things. Students disengage from anything institutional. Teachers distrust anything that feels like a toy. Most people would split it ; two systems, two languages. I kept one and made it flex: type leaning playful, colour staying clean and formal. Vibrancy where engagement mattered, restraint where credibility did.

The interesting problem: the same system had to serve teenagers and their teachers, and those two groups want opposite things. Students disengage from anything institutional. Teachers distrust anything that feels like a toy. Most people would split it ; two systems, two languages. I kept one and made it flex: type leaning playful, colour staying clean and formal. Vibrancy where engagement mattered, restraint where credibility did.

The interesting problem: the same system had to serve teenagers and their teachers, and those two groups want opposite things. Students disengage from anything institutional. Teachers distrust anything that feels like a toy. Most people would split it ; two systems, two languages. I kept one and made it flex: type leaning playful, colour staying clean and formal. Vibrancy where engagement mattered, restraint where credibility did.

The result

The result

The result

500,000+

500,000+

Userbase

served

Userbase

served

4

4

Product

Shipped

Product

Shipped

The product suite supported by the adapative design system was shipped out for 3 major education institutes helping cover 12,000 local students and having a reach of 500,000+ user base projected in the next ten years,

The product suite supported by the adapative design system was shipped out for 3 major education institutes helping cover 12,000 local students and having a reach of 500,000+ user base projected in the next ten years,

The product suite supported by the adapative design system was shipped out for 3 major education institutes helping cover 12,000 local students and having a reach of 500,000+ user base projected in the next ten years,

NOTE FROM FUTURE SAMARTH

NOTE FROM FUTURE SAMARTH

I built four products and one design system as one person, and the system carried it. But I'd document the customisation rules far more tightly now; I made it flexible without defining where flexibility stops, which is how design systems quietly become suggestions.

I built four products and one design system as one person, and the system carried it. But I'd document the customisation rules far more tightly now; I made it flexible without defining where flexibility stops, which is how design systems quietly become suggestions.

I built four products and one design system as one person, and the system carried it. But I'd document the customisation rules far more tightly now; I made it flexible without defining where flexibility stops, which is how design systems quietly become suggestions.

Always up for a conversation about UX, design systems or AI-native tooling

Always up for a conversation about UX, design systems or AI-native tooling

Always up for a conversation about UX, design systems or AI-native tooling

© 2026 Samarth Nayyar